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Home https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Business https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Apparent Prime Day pricing error may cost Amazon

Apparent Prime Day pricing error may cost Amazon




Whoops: Amazon, apparently in error, priced and a bunch of very expensive camera gears for $ 94.48 on Prime Day-and is honoring at least some of the sales

First, someone noticed a camera normally priced at $ 548 was listed for $ 94.48 and submitted the deal to Slickdeals. It made it to the site's front page, and soon commenters realized a bunch of other pricey cameras, camera gear, and camera bundles were listed at the same price, PetaPixel reports

Users started sharing their hauls, including one commenter who bought and a $ 13,000 lens and one who scored a $ 5,500 camera, both for $ 94.48 each. Some have even reported successful price-matching at Best Buy and other retailers. Fuji Rumors reports that there were similar reports of Amazon (probably accidentally) marking camera gear 90% off on Prime Day 2018.

But would Amazon cancel the orders? No, or not all of them: Many users reported receiving their orders had shipped; others spoke to Amazon customer service and were told the orders would be shipped.

By the day after the orders started getting placed, some had even received their order. Some people, for reasons that are not clear, could not see the $ 94.48 price on their Amazon accounts; others saw their accounts locked after multiple orders;

PetaPixel theorizes that if orders were placed on backordered products, those might get canceled and refunded, but "anything already handed over

Will Amazon lose money over the incident? PCMag thinks so: "That's going to hurt." Amazon has not commented, by Business Insider. (Read more Amazon.com stories.)

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