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Apple introduces a new iPad Air and iPad mini



Apple ( AAPL ) creates fanfare around the arrival of new hardware. But this year she wants the focus of the upcoming spring event to be on the rumors that are happening. That's why the company has allowed the world to know about its new iPad in a press release.

The iPad Air has a larger 10.5-inch display (starting at $ 499) and the iPad mini has the same 7.9-inch screen (starting at $ 399). Devices support Apple Pencil for the first time and a processor that is three times faster than previous models.

iPad mini will mostly serve as a entertainment device that will likely attract students and teens, while the lightweight iPad Air replaces the 1

0.5-inch iPad Pro.

iPads do not offer any revolutionary experiences and are likely to have won the needle too much in terms of sales. However, they may appeal to users who want to take up some of the features of a higher-end iPad Pro, according to Ben Stanton, a senior analyst at Canalys.

"What they did, in particular iPad Air, is to accept technology such as Smart Keyboard and Apple Pencil, which have been outstanding for iPad Pro," said Stanton, now that the iPad Pro has been reworked with thin frames and its rounded edges, its former exclusive features can reach lower prices. This is especially understood by Apple because it will benefit from greater revenue from accessories such as Smart Keyboard and Apple Pencil became more affordable. "

Apple is expected to irritate the iPads before its spring event on March 25, pointing out that the company is more open to revealing ekritichni updates hardware without so much spectacle. wants to take the iPad out of its way so that it can conduct its first full-featured streaming event, "said Lauren Guenveur, senior research analyst at IDC." If Apple announces new pads, it will become a hardware event, and that's not what he wants. "

Tablet supplies have dropped over the past few years, especially among devices that do not come with a keyboard." "Maybe it makes sense to have a category event that's down?" ] The new iPad mini ” data-src-mini=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-small-169.jpg” data-src-xsmall=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-medium-plus-169.jpg” data-src-small=”http://cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-large-169.jpg” data-src-medium=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-exlarge-169.jpg” data-src-large=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-super-169.jpg” data-src-full16x9=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-full-169.jpg” data-src-mini1x1=”//cdn.cnn.com/cnnnext/dam/assets/190318095806-02-new-ipad-air-2019-small-11.jpg” data-demand-load=”not-loaded” data-eq-pts=”mini: 0, xsmall: 221, small: 308, medium: 461, large: 781″ src=”data:image/gif;base64,R0lGODlhEAAJAJEAAAAAAP///////wAAACH5BAEAAAIALAAAAAAQAAkAAAIKlI+py+0Po5yUFQA7″/>

Guenveur believes the new 10.5-inch iPad Air may try to find a place on the market Considering the 11-inch iPad Pro is still a more powerful option that also supports a pencil, the IPad Mini may make a decent number of people upgrade. 19659004] "There is certainly a market for the iPad Mini, especially among students and teens, but I do not know how long the upgrade cycle will last for it. "I suspect it will do very well for a big refurbishment cycle for the rest of the year and then it will slowly fall."

Correction: An earlier version of this story is described incorrectly being delivered with the new iPads.


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