The iPhone 12 Pro and iPhone 12 Pro Max will be available in four stainless steel finishes, including graphite, silver, gold and Pacific blue. Pre-orders for the iPhone 12 Pro begin on Friday, October 16, with availability starting on Friday, October 23. The iPhone 12 Pro Max will be available for pre-orders on Friday, November 6, and in stores starting on Friday, November 13.
“It’s a huge leap forward for the iPhone, bringing the best 5G experience to the market and providing our cutting-edge technology to consumers who want the absolute most out of their iPhone,” said Greg Josuiak, Apple’s senior vice president of global marketing. “Each generation of iPhone has changed what we expect from a smartphone, and now with 5G, the iPhone 12 Pro offers a new generation of performance. Our close integration of hardware and software allows for amazing computing photography features, such as extending night mode to more cameras, and introducing support for HDR video with Dolby Vision. The modern LiDAR scanner means that users can experience AR like never before, and also offers the benefits of a camera with faster autofocus in low light and the introduction of portraits in night mode. These experiences and many more make this the best iPhone range so far. “