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Canon benefits from the inkjet printing trend with its new CLIQ cameras



Canon has announced a new pair of instant print cameras that are set to challenge Fujifilm Instax's miniature cameras, part of a trend adopted by both social media and influential consumers.

Enter Canon's Instant Canon Print Cartridges IVY CLIQ Each of Canon's new shooters can hold up to ten sheets of zinc film, can export your photos to the CLIQ + Instant Camera Printer + App and includes an optical viewfinder plus a USB charging cable of the battery.

IVY CLIQ + (the top of the two cameras, called Zoemini S in Europe) has an 8 megapixel sensor, 2 x 2 and 2 x 3 prints. options, expansion via a microSD card slot, reprint option, share the latest photos with friends, and a mirror of the elf with a LED ring so you can get the perfect shot. Canon and authorized retailers will start selling IVY CLIQ + in April, including ten sheets of 2 x 3 photo papers to get started with for $ 159.99. It will appear in Pearl White, Sapphire Blue or Ruby Red.

Meanwhile, the IVY CLIQ camera (called Zoemini C in Europe) is located at the bottom of the Canon camera. It has only a 5-megapixel sensor, along with the same 2 x 2 and 2 x 3 printing options, an extension for storing microSD cards and self-timer. However, there is no LED ring that CLIQ + does. The price for the IVY CLIQ Starter Kit, which also comes in April, will be $ 99 and includes the ten-sheet startup movie.

But here's the catch: Zinc's film is not compared to Fujifilm in terms of color or resolution. In addition, Canon is already late for the party, so between this and its lower film I wonder how well it can compete in this market.

However, if you can look at the film's past, perhaps the new IVY CLIQ + Instant prints can be useful for your next trip. Meanwhile, I will stick to my smartphone's camera.

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