Breaking News Emails
Receiving alarm news and special reports. The news and stories that matter gave morning on weekdays.
David K. Li
Colorado Sports Clothes Shop closes after the owner's decision to boycott Nike's outfit as a protest against the embrace of the brand, Colin Kaepernick
Steven Martin, owner of Prime Time Sports in Colorado Springs, took all of Nike's merchandise out of his shelves last fall after the global brand launched a marketing campaign with former San Francisco defender ̵
Martin admitted that removing shelf products has hurt his business
"Being a magazine rten store and no jeans "Nike" is something like a gas station without gas. They have a real monopoly on jerseys, "he told NBC News on Thursday
Martin decided on Sunday that his business could not continue and began to mark goods by 40 percent and he thought it would take four weeks, to clean up his entire inventory
"It's been my baby for 21 years, I made it out of the pavilion, now I feel like I'm going under a cloud of darkness," he said, "but I feel good inside that I did not make a profit over the principle, which makes it easier to live with them. "
Even in the NFL season 2016, Caperick took a knee o during the national anthem protesting against racism against African Americans. Other players joined Cavernik, which led to reaction by critics who believed
Kaepernick gave up his contract with 49ers after the 2016 campaign and since then has not signed any team that leads to a lawsuit against the NFL , accusing its owners of collusion.
"It's a big part of it," he said, referring to the effect of Nike's boycott on the closure of the store, "but that's not all."
As a brick and mortar, we are facing pressure from online sales. "
Despite the Nike brand boycott, Prime Time Sports showed a $ 13,000 jump in sales in November and December, compared to the same two months 2017
"It really amazes me," Martin, "Until I realized that seven of my competitors within 30 miles were closed and this was driving my sales."