At the main report of WWDC21, Apple presented the next privacy steps for iOS 15, iPadOS 15 and macOS 12 Monterey. In a new interview, Apple’s vice president of software engineering, Craig Federi, detailed iCloud Private Relay and others.
This new feature works like a VPN, allowing users to connect to virtually any network and surf Safari in a more secure and personal way. According to Apple, it ensures that the traffic coming out of the device is encrypted so that no one can intercept and read it.
To Fast company, Federighi talks about this new feature, as well as the application tracking transparency policy introduced with iOS 1
The incentives for “innovation” in the world of exploitation are high and therefore there is a lot of progress in the art of tracking; much progress in the arts of security exploits. So, in both areas, we think there will continue to be a cat and mouse game. We believe that we are bringing a lot of tools into this fight and we can largely stay ahead of it and protect our customers. But this is something we recognize as a battle we will fight in the years to come. “
This feature is part of a new service introduced by Apple during WWDC21. iCloud + offers existing iCloud subscribers three new privacy features: Hide My Email, HomeKit Secure Video extension, and iCloud Private Relay.
The difference from iCloud Private Relay to other VPNs is that even Apple doesn’t know what you’re doing while you’re connected to it:
We wanted to take that [trust evaluation] completely out of the equation, with a double hop architecture, ”he says. “We hope consumers believe in Apple as a reliable intermediary, but we didn’t even want you to trust us. [because] we don’t have this ability to drain both your IP and the destination you’re going to – and that’s unlike a VPN,,
In the interview, Federighi also talked about the policy of transparency of application tracking. Although he does not share how many people opt in or opt out of this feature, he believes Apple has succeeded “not through the lens of what the opt-in or opt-out rate is, but the fact that consumers have a choice.”
“The key for us is for consumers to have a choice,” he explains. “Do you know if it was 50/50 or 95/5 or 5/95 – everything is fine if it represents what the consumer actually wanted; that they had the opportunity to evaluate this decision and to make any decision for them. So we certainly look at success not from the lens of what the degree of inclusion or opt-out is, but of the fact that consumers have a choice. “
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