Elon Musk says Tesla’s next “killer product” is its sunroof and will become “obvious” next year.
Tesla seems to be preparing for this by hiring an army of roofers.
During a conference call following Tesla’s revenue results for the third quarter of 2020 this week, Tesla CEO Elon Musk blew up the solar tiles.
The CEO said that this would become a clear “killer product” next year:
“When you look at the neighborhood in the future, in a decade, what do you want?” What products will make your life better? What future do you want? And I think that the future in which we have beautiful energy-generating roofs that are strong and sustainable and better in every way than a regular roof and full of energy is the future we want. Solar Roof is a killer product. This will become apparent next year. “
We recently announced that Tesla is facing some problems with the placement of solar tiles.
There are still some difficulties, but Tesla says that with accelerated implementation it is turning a corner:
“Total solar deployment more than doubled from Q3 to 57 MW compared to the previous quarter, with solar roof deployment almost tripled.”;
Until Musk’s point that the importance of the product will be fully recognized next year, Tesla seems to be accelerating hiring to expand the capacity to deploy solar tiles.
Electrek has found more than 200 open roof spaces in the United States, and Tesla is even preparing to expand solar roof installations in Canada, starting in Ontario.
Recently, Tesla changed the types of pads it uses with its solar tiles, and also reduced the price of the product.
The product is attractive and offers a solution to a problem – namely the introduction of solar energy on the roof if you need a new roof.
The combination of solar energy and a new roof offers a competitive financial advantage. At the moment, this is not true for all types of roofs, but like most new technologies, it is competitive, starting with higher-end products.
With the kind of hiring Tesla is doing right now, combined with the fact that Tesla is approving other roofing companies to install the tiles, I see why Elon says it will be an obvious killer product next year.
They need to make sure that they solve the installation problems they are facing at the moment, but I think this is mainly due to the fact that they have not done enough test installations before moving into customers’ homes and therefore installers face problems they haven’t had seen before.
Once this is resolved, and next year Tesla has several hundred more installers, I see Tesla using more than 100 MW of solar tiles per quarter in the second half of 2021.
Tesla Solar and energy storage products can be a great solution for your home or business, and you can use our code (frederic5610) for a $ 100 reward for your solar roof or installation of Tesla solar panels after activating the system.
However, we offer receiving quotes from more than one installer to make sure you get the best energy solution for your site. UnderstandSolar is a great free service that connects you to the highest rated solar installers in your area for free personalized solar ratings. Tesla also offers price comparison for solar panels now, so it’s important to shop for the best deals.
You can view our guide to solar roofs and solar panels for more information.
FTC: We use automatic income partnerships. More ▼.
Subscribe to Electrek on YouTube for exclusive videos and subscribe to the podcast.