The company wants to increase revenue for developers and publishers.
Founder and CEO of Epic Games, Tim Sweene, defended the Epic Games Store's current exclusivity strategy, stating that tactics is the only way to change the current state of affairs. "We believe exclusives are the only strategy that will change the status quo 70/30 on a large enough scale to permanently influence the entire gaming industry."
This question comes to the heart of Epic's strategy. to compete with dominating showcases. We believe that exclusions are the only strategy that will change the status quo 70/30 to a large enough scale to permanently impact the entire gaming industry.
̵1; Tim Sweeney (@TimSweeneyEpic) explained that the exceptional "albeit unpopular with special Steam gamers, work as found by major publishing factories and Epic Games key editions, compared to their previous predictions Steam revenue and actual sales of consoles. " the current dominant computer store is Steam of Valve, which currently takes 30% of the retail price for one game for itself. Epic takes less than half of this, with a 12% reduction, leaving the publisher and / or game developer with a share of 88% of revenue. Sweeney has repeatedly stated that he believes the Valve's 30 per cent reduction is bad for the gaming industry as a whole.
"Will the result bring up to 18% increase in developer and publisher earnings for gamers?" He said in a subsequent tweed. "Such profits are usually divided between (1) reinvestment, (2) profit and (3) price reductions. The more games they compete with each other, the more likely they are to go to (1) and (3). "So I believe that this approach passes the test for the ultimate benefit of gamers after the showcases are balanced and the developers have reinvested more of their fruit than their work in creation rather than in taxation," he added. .
Sweeney often appeals to Epic exclusivity policies on Twitter. In April, he said Epic will put an end to exclusive deals if Steam is committed to a 88% revenue share for developers. Until then, the company intends to provide exclusive products such as Metro Exodus, Borderlands 3 and the former Quantic Dream exclusive PlayStation library.
Matt Purslow is the British writer of news and entertainment at IGN. You can follow it on Twitter .