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Facebook Partners with Ray-Ban Make Smart Glasses: Report



Hoping to avoid the failure that was Google Glass's custom version, Facebook partnered with Luxottica, the company- a parent of brands such as Ray-Ban to help develop their augmented reality glasses, sources told CNBC. But it can still take at least three years before Facebook's smart specs actually enter the market.

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Facebook's AR glasses may come closer to reality

Facebook is said to be throwing resources into developing sophisticated new augmented reality hardware, but…

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According to a CNBC report, Facebook has been developing its own augmented reality glasses for several years at its Facebook Reality Labs in Redmond, Washington. But the project, codenamed Orion, has a lot of problems – including the miniaturization of hardware on a device that users would actually like to wear – that Facebook has partnered with Luxottica for assistance. Although it remains to be seen what the eyewear manufacturer has to offer the social media giant besides the production pipeline for lenses and frames.

The partnership can see that glasses will arrive as early as 2023 according to CNBC, and they should be positioned as an alternative to constantly checking the smartphone, giving users access to information such as notifications and text messages through a small display in the lens. AR Glasses can also work with a voice-activated smart assistant that Facebook is developing to compete with Google Assistant, Alexa, Cortana and Siri, which would allow the glasses to do everything from on-site calls to message transcripts to quick search, it's also safe to assume that accessing Facebook and posting updates would be a key part of the functionality of AR glasses.

With access to Oculus technology, whose VR headset may be one of the most successful goggle-based devices, Facebook seems well positioned to deliver an AR goggle product that consumers can actually embrace. But it will face fierce competition from Google, which continues to develop Google Glass (even if it is currently aimed at professionals only) and Apple, which is rumored to be working on its own AR headset. Facebook may now be able to win the race, but it will have to provide a better experience than Facebook Phone did to reap this victory.


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