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Google takes a hard line, refuses to pay French news sites, despite new law



  Google takes a hard line, refuses to pay French news sites, despite the new law

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Google will pay nothing to the French news organizations for the privilege of linking to their articles, the search giant announced [19659004] France is the first country to implement a European directive aimed at extracting money from technology giants. Copyright repair, approved by the European Parliament in March, requires EU countries to give news organizations tighter control over the use of excerpts from their articles. But European-level law was easy on the details, allowing individual countries to decide exactly what news organizations would receive.

Google believes that the French version of the law allows Google to include the title of an article as a result of a search, but not the "snippet" that often appears under the title. To comply with the new French law, Google will remove the snippet below from links to French news sites, as well as thumbnails that sometimes appear next to news results.

"We do not accept payment from anyone to be included in search results," Google wrote in another blog post on Wednesday. "We sell ads, not search results, and every ad on Google is clearly marked. That is why we do not pay publishers when people click on their links as a result of search. "

Of course, change can reduce traffic to French news sites. Google says that if news sites want Google to start showing snippets again, they just have to give Google permission to do so.

This was not meant by the proponents of the law. Their goal was not to make European news sites less prominent in search results ̵

1; to persuade Google to start paying licensing fees. But Google has indicated that it does not intend to do so.

This is not the first time Google has played hardball for that matter. In 2014, Spain adopted a "tax link" legislation aimed at forcing Google and other major news aggregators to pay royalties on Spanish news sites. Google responded by excluding the Spanish version of Google News, which resulted in a decrease in traffic to Spanish news sites.

Other European countries are required to adopt their own version of the Copyright Directive in the coming months. The exact details of the legislation may vary from country to country. But Google is sending a clear signal that no matter what national laws do, it does not intend to pay publishers news for a link to their content.


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