Washington – Senator Aimee Klobuchar will spend almost all her time and money on Iowa, visiting each of the 99 counties in the state, in the hope that old-fashioned retail policy can bring new life to her campaign there.
Mayor Pete Butigig, who has not compared his fruitful fundraising with significant poll growth, uses his money in a large-scale advertising campaign in Iowa, promising "real solutions, not more polarization" – contrasting with his more liberal rivals. And Senator Kamala Harris plans to use the debate this week to present himself as a unifying alternative to moderate front-runner Joseph R. Biden Jr. and two leading progressives in the field, Senators Elizabeth Warren and Bernie Sanders. [1
As they prepare for Thursday's debate in Houston, much of the latter Level Candidates are pursuing a two-shot strategy: planning and practicing what they hope are breakthroughs, while deepening their field sites and advertising campaigns to take advantage of strong debates.
Faced with a constantly shrinking calendar before the February Iowa calluses and voters eager to narrow down the election, the 17 candidates behind the front runners are catching up on new ways to differentiate themselves and embark on a race that looks settles in two divisions this summer.
"The clock is running and your ability to shake this thing will only get harder and harder because there are less days to do it," said Rah Emanuel, a former mayor of Chicago and a veteran of past presidential campaigns.
There is no easier way to continue the race than by creating a viral debate. But in an effort to mark more than just the high sugar content that dissipates after the news cycle, subsequent candidates pair their debates with other movements to try to change the trajectory of the primary. They hope to avoid the fate of Julian Castro, who had a strong debate in June but was not ready to take advantage of it, and Mrs Harris, who also had a big night but did little to contain her sudden blow in the urns.
Not all second tier candidates are created equal, of course. But each of them is under pressure to raise their campaigns now because of the scattered nature of the field, the money they need to fund their organizations and the increasingly stringent Democratic National Committee rules governing access to debate.
So whether it is expensive advertising, aggravated attacks against leading candidates or retreat to make their position in one state, long shots make their shots.
"The assessment of a number of candidates at the edge of the top layer is that one of them is required to break into the top layer, so why can't they?", Said Jennifer R. Psaki, who works as a campaigner and aide to former President Barack Obama's White House.
That so much is even attempted reflects the unpredictable nature of this major.
While a handful of candidates have already given up, unwilling to suffer from a tendency to engage in no debate, Mr. Biden's tendency for self-inflicted errors prompted most of the one-digit respondents to believe that retaining leadership is weak and they have to stay in the race. And for the more centrist candidates, their estimate is that half of the main electorate, who calls themselves moderate or conservative, will not turn to Mr. Sanders or Mrs. Warren if and when Mr. Biden fades.
These double bets meant an unusually large number of people with insufficient footsteps advance the odds, ensuring that the historically large democratic field remains uncertain and that lagging candidates must continue to receive attention. Senator Michael Bennett of Colorado and Governor Steve Bullock of Montana, for example, both failed to meet the debate threshold this week. But these two western moderates believe that Mr. Biden will fail from Iowa – Mr. Last weekend, Bennett called it a "soft" front-runner last weekend – and that the party-building wing will fight for an alternative.
So they hold on to this moment: Mr. Bullock plans a modified version of Mrs. Klobuchar's strategy, spending most of his time in Iowa, and begins to taste his language with expletives. And Mr Bennett addressed another publicity stint on Saturday, a big-name endorsement when he drove former Senator Gary Hart to the Democratic Convention in Hampshire.
Mr. Bennett and Mr. Butigig also used Saturday's events to engage Mr. Sanders and Ms. Warren, albeit by name, in their proposals to create a single-payer system that abolished private health care.
"Instead of spending the next 10 years fighting a losing battle to ban private insurance, we can win on a promising democratic agenda," says Mr Bennett.
As a sign of the threat Ms. Warren has encountered in the race, Mr. Butigig offers a barely disguised criticism of her voluminous political proposals, arguing that no one should be forced to give up her private health care. ,
"We need big enough ideas to meet this point, but not enough to make good policy," he said. "We need to unite the Americans around these decisions, or nothing will actually work out."
Beto O & # 39; rourke was also in the New Hampshire conclave, but he hopes to light the fire in the same way that they took him close to the 2018 Senate race: by going to places where candidates rarely walk around and hope for their dumb, and sometimes salty, talking style turns away Manny social media.
Mr. O & # 39; Rourke planned to spend Sunday with some fishermen on his boat off the coast of New Hampshire. Later this month, he will visit a reservation for Native Americans and make a stop at California's San Quentin Prison and the state's area with a slippage.
Mr. Castro, who won the spotlight for tearing up Mr O'Rourke's first debate, planned to continue the offensive against one of his rivals in Houston this week, but an adviser to his campaign would not say who.
Yet even as they consider creative ways to change the trajectory of the race, second-tier candidates are wary of trying to replicate the passage of the High Mary, which Ms. Harris raised at the first debate in June. Her strong personal attack on Mr Biden for her burning won the much-needed leap in donations and raising the ballot box, but her profits turned out to be fleeting and her broad side angered some constituents, worried by internal party conflict.
Mrs. Harris's advisers acknowledge that she should be seen as a happier warrior or, in her case, a happy prosecutor, and hope to highlight the general's remarks during the debate as she did over the weekend in New Hampshire . "Most of us have much more in common than what divides us," she said.
Senator Corey Booker also tangled with Mr. Biden in the second debate, but appears to be winning little from the meeting. And as he continues to target the former New Hampshire Vice President – "We can't make the mistake that says, 'Oh, we have to play it safe,'" the Democrats warned – Mr Booker also turned his attention to Mrs Warren .
"This election is not just about our plans, it's about the heart and the gut," he said.
As for Mrs. Klobuchar, she has already visited 47 Iowa counties. And next week she will make official : She plans to announce that she will touch all 99 of them to try to break into a state that still gives me hope. to so many candidates who have ever been counted or hardly taken seriously at all.