The merchant expects to offer home solar panels in stores in all its markets in 2025. Ultimately, it plans to be air-conditioned (reducing more emissions than it puts in) by 2030.
IKEA's timing is no coincidence. Like Google, Amazon and other companies, it uses both the Global Climate Impact and the UN Climate Summit to build goodwill and avoid controversy. This is not a selfless act. With that said, the move may illustrate the next step for companies hoping to expand their environmental data. Instead of simply striving for neutrality, more companies can try to counteract the effects of climate change. There is no guarantee that they will act in a timely manner, but it may be a matter of "when" rather than "if."