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Home https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Technology https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Instagram's latest attack on Snapchat is a messaging app called Threads

Instagram's latest attack on Snapchat is a messaging app called Threads



Facebook is developing a new messaging app called Threads that aims to foster ongoing, intimate sharing between users and their closest friends, The Verge has learned. Threads, created as an accompanying Instagram app, invite users to automatically share location, speed and battery life with friends, along with more typical text, photo and video messages, using Instagram's creative tools. The app designed to share with your "close friends" list on Instagram is now being tested inside Facebook.

Instagram declined comment.

In May, Instagram stopped work on Direct, a standalone messaging app that has been in development since the end of 201

7. Then executives said that beta testers were frustrated with the need to switch between Instagram and a second app when they wanted to send a message. But the company continues to be interested in building new messaging experiences, executives say. Instagram employees who work on messaging were moved to the Facebook Messenger team earlier this year as part of a broader consolidation between the parent company and its valuable acquisition.

A messaging application built around your close friends may be more popular. This is what Snapchat is already for a healthy part of its users. Reports indicate that the average Snapchat user spends more time on the app than the average Instagram user. For Facebook and Instagram, which have long wished Snapchat's strong engagement with younger users, Threads could be another chipping effort to attract their rivals.


  Threads illustrated screenshots, a new Facebook and Instagram messaging app

Threads illustrated screenshots, a new Facebook and Instagram messaging app
Threads working logo, a new Facebook and Instagram messaging app [19659008] The photos viewed by The Verge show an application that is intended to encourage ongoing, automatic sharing between users and people on their "close friends" list on Instagram. Engage in auto-sharing and Topics will update your status regularly, giving your friends a real-time view of your location, speed, and more. Currently, Threads does not display your location in real time – instead, it can be said that something like a friend is on the move, according to sources familiar with the matter.

You can also update your status manually, with statuses appearing in the primary feed, along with messages. This is the latest effort to automate status sharing with mobile phone sensors and one-touch status sharing. (An app called Status is testing something similar in 2014, and the free app by Danny Trinh takes another approach in 2015.)

The core of the threads looks like a message and looks a lot like an existing Instagram messaging product. Messages from your friends are displayed in a central feed, with a green dot indicating which of your friends is currently active. If your friend has posted a story recently, you can also see this from Themes. The themes also have a camera that you can use to take photos and videos and send them to your loved ones.

It is not clear when the topics may be released. Facebook can suspend development before sending the app to the general public, as it did with Direct. Facebook CEO Mark Zuckerberg said in March that he saw private messages as the company's future. The threads appear to represent the company's latest efforts to realize this vision.


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