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iPhone's loyalty drops, the report said



  More and more people are trading with their Samsung phone phones, the report said. </p>
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Angela Lang / CNET

Less iPhone owners trade their old phone for a new Apple phone, according to a report by BankMyCell. BankMyCell, which allows you to sell your phone and builds on a new one, collects data from over 38,000 people who traded with their phones in October 201

8 to track Apple's brand loyalty during superstructure. According to him, iPhone detention has fallen by 15.2% compared to March 2018.

Samsung loyalty is higher, BankMyCell said, with 26% of people trading on the iPhone X switching to another brand. Only 7.7% of Galaxy S9 users switched to the iPhone and 92.3% stayed on the Android operating system.


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In June 2019, 18% of iPhone sales were transferred to a Samsung phone, he said.

Using data from other companies to supplement their own findings, BankMyCell said loyalty to the iPhone was the lowest since 2011

Apple did not respond immediately to the request for comment.

Earlier Wednesday, Kantar reported that during the quarter ending in June 2019, iOS-based devices accounted for 36% of US phone sales, 2.4% less than the same period last year year. Sales of Android phones have increased by 2.5% to 61% of all sales.

Gartner also reported that phone shipments saw their worst decline so far . ] $ 834

CNET may receive a commission from retail offers.


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