Megan Markle got more than his fair share of bad press. From the moment the world realized that Markle would be the future Duchess of Sussex, the headlines quickly hurried to call her out for perceived flaws and missteps. Everything from her clothing to her past life as an American celebrity to her desire to keep her son protected from the public eye has been a source of criticism. The attacks went so far as to suggest that her affair with Prince Harry had also damaged his reputation.
It would be understandable if the Duchess came to a halt after facing so many negative comments day after day, month after month. There is now new evidence to suggest that this may be the case. Markle has hired a Hollywood PR company and ̵
Not everyone is happy with PR PR
News has emerged that Markle has taken the step of hiring Sunshine Sachs, a PR client with a client list of celebrities that includes properties Michael Jackson, Leonardo DiCaprio and Natalie Portman. Not everyone was excited to learn about the move. Writing about The Sun, Dan Watton wondered if Markle even wanted to be a member of the royal family.
A senior official explained that "Megan creates a team that is not steeped in the traditions and regulations of the Palace to work for her and Harry on passionate projects."
Some saw this buffer of royal traditions as a way to distancing himself from responsibilities and duties in his role as Duchess. Rumors are even beginning to fly that Markle and Prince Harry are making plans to move to California.
Perhaps the negativity is an overreaction
While the allegations that the duke and duchess will be planted permanently abroad will surely provoke a stir, the drama for the PR firm can be a great overreaction.
While the reports act as if Markle had hired companies to run her privacy, the official capacity was to assist the American arm of The Sussex Royal Foundation. It makes sense to hire an American PR company to contact American donors, and the Prince of Wales did the same for the American Prince Prince.
Markle Protects From Royal Staff
While some see Markle's use of a Hollywood PR firm as a way to distance himself from life in the royal family and a plan to return to her American life, others acknowledge that Markle is simply trying to learn to navigate a new world.
She is a professional who knows how the impact of media coverage can affect her work. Some believe that the source of the negative press surrounding the Duchess comes from the employees who surround her daily.
If this is the case (or even Markle simply suspects that it is), it makes sense for her to turn to a source she can trust to advise her. It is not easy to make the leap from a Hollywood TV star to a member of the royal family.
The check that Markle faced would make someone play with the people around them. She needs to understand who can be trusted and who has her best interest in mind, and turn to a PR company that is guaranteed to fight for her and her image is one way to make sure she gets support .