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Johnny Ive took care of the entire technological world for design



I love industrial design and I have as long as I can remember. As a child, I broke my father's electric shaver, playing with the dial that lifted and lowered the knives because the action was so cool and "cliche". At school I dreamed of being a product designer or architect.

These dreams were interrupted when I was mistaken in a technical drawing (I was over 4 cm and the tolerance of the test was less than 0.5 cm), and I was unable to attend physics and mathematics exams. do not fall. So my interior designer lived through the career of my contemporaries (he was only a few years younger than me) and British colleague Sir Johnny Ive over the past 30 years. Stop someone in the street and ask them to name a famous industrial designer, and I would be scared that if they had an answer at all, it would be Johnny Ive.

Yes, there are other influential industrial designers. Eve Behar and Dieter Rams ̵

1; who was very admired by Steve Jobs and was a visionary behind so many Braun products (including my father's broken electric shaver) – both of them come to mind. Like Mark Newman, a contemporary of Johnny, and a partner in his new LoveForm company. All are legendary in the design community, but none of them have admitted the name or influenced the level of Ive.