Home https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Business https://server7.kproxy.com/servlet/redirect.srv/sruj/smyrwpoii/p2/ Louis Vuitton launches gold-studded face shield to protect luxury buyers from coronavirus

Louis Vuitton launches gold-studded face shield to protect luxury buyers from coronavirus

Written by Alaa Elasar, CNN

Without seeing the end of the coronavirus pandemic, it seems that the protective wear of the face is here to stay.

But who says he has to be a fashion killer?

Louis Vuitton launches a luxury face shield that is designed to keep fashion both stylish and strong during these uncertain times.

“LV Shield creates an eye-catching head, both stylish and protective,” said a statement from the French fashion brand.

The shield changes from clear to dark in sunlight, protecting the carriers from the sun. It also features gold studs engraved with the Louis Vuitton brand and an elastic, monogrammed headband. The visor can also be worn up as a classic hat, said Louis Vuitton.

Pricing has not yet been announced, but as a high-end fashion brand, it probably won̵

7;t be cheap. Other Louis Vuitton headwear, including hats and sunglasses, sells for hundreds of dollars.

The face shield will be available online and in select Louis Vuitton stores from October 30.

In April, Louis Vuitton joined the global effort to create personal protective equipment to support health workers on the front lines of the pandemic. The company said it had relocated several of its workshops in France to “produce hundreds of thousands of non-surgical face masks” for healthcare professionals.

The brand also said it was donating thousands of hospital gowns to six Parisian hospitals in urgent need of protective equipment.

At present, the Centers for Disease Control and Prevention does not recommend the use of face masks as a substitute for masks, as it is not clear what level of protection they provide.

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