The NFL has not yet officially announced its new round of TV deals, but as reported last week, Football Night Football will become the property of Amazon. Details are still a bit sketchy for all TV deals, including Amazon, but few details were announced on Wednesday.
According to Joe Flint of the Wall Street Journal, most of the TNF games will be exclusive to Amazon in their new league deal, while the share of exclusive and / or simultaneous games on the NFL Network will drop to at least five. Amazon’s streaming games will be broadcast on local stations in their respective markets.
The deal with Amazon would result in a significant number of games on Thursday night exclusively on its Prime Video platform and would represent the league̵7;s deepest streaming attack, some people said. These games will not be available on traditional television outside the local markets of the two teams they play, they said.
Amazon is currently paying between $ 75 million and $ 100 million for streaming games on Thursday, said someone who knows about the deal. As with Fox, this contract still has two seasons. The NFL network will continue to bring a handful of exclusive games on Saturday and Thursday, as its contract with distributors requires it to bring at least five games a season, said those familiar with the league’s thinking.
You don’t even have to stretch the TNF package to get to five games on the NFL Network. Thanksgiving night game will count for one, and then the league can broadcast four Saturday games in weeks 15 and 16. Bam: there are your five games. Last year, the NFL got involved with the idea of moving some games to Saturday, but decided to do so only if there was no football college at all. As you know, there was a college football season and Saturday’s matches were limited to a double title in week 15 and a triple title in week 16.
If Amazon receives most of the TNF package exclusively, Flint reports that their annual rights fee could increase to about $ 1 billion a year. Fox currently pays about $ 660 million a year for TNF’s rights, in addition to the $ 1.1 billion a year it pays for its standard Sunday package. All Fox, CBS and NBC are expected to pay around $ 2 billion for their new rights transactions, while ESPN will increase to between $ 2.4 billion and $ 2.6 billion, a smaller percentage than the increase in other networks.[Wall Street Journal]