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Mushroom cuts Tesla to end customer redirection plan due to costs



Elon Musk, CEO of Tesla and SpaceX, participated in a "chat with the fireplace" at the National City League (NLC) 201

8 City Summit in Los Angeles, California, USA November 8, 2018 – The Plan to Stimulate customers of Tesla Inc ( TSLA.O ) will end on February 1, CEO of Elon Musk, the manufacturer, on Thursday, citing costs.

here that the referral program ends because "it adds too much to the cars, especially for Model 3".

The billionaire over the past few months has been pushing for cost-cutting initiatives to boost the company's profitability.

Introduced in 2015, personal forwarding codes gave new buyers six months of free compressor and rewards for existing owners, such as the launch of personal photos in deep space or Tesla event invitations.

Tesla operates with its own stores, but does not use franchise dealers or traditional advertising and marketing.

Reporting by Sayanti Chakraborty in Bengaluru

Our Standards: Thomson Reuters Trust Principles.


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