Want to go to the movies for free? You will be able to use an application called PreShow . Sounds too good to be true? The service will allow theater visitors to get free movie tickets by sitting in 1
If it sounds like an episode of Black Mirror that's because it's the same kind of room used for an episode of the "Fifteen Millionth Values" Season
Spicex, the founder of MoviePass, has a new film-related venture that you either love or hate PreShow.
PreShow members download the app and have the opportunity to watch a 15-20 minute "presentation" of fun branded content, think about the placement of the products you see in the movies, except that now brands can provide engaging content and action calls to the target audience. After watching PreShow (we use our own Face Detection technology to ensure that the person is watching), the individual gets credits for a free movie visit to any theater of his choice with his virtual credit card. Watch, earn and go. It's so simple.
This sounds quite sharply and dry, right? In addition, movie visitors are already accustomed to ads. Almost every theater (except the Alamos mosque) plays a truck with ads before they start for about half an hour. So what's the big deal? Endgaget has more details about PreShow, and here's some information that pauses me:
The company has developed a way to track your eyes to make sure you're actually looking for a PreShow ad. The app also places a green frame around the edges of the screen to confirm that it sees you. If you look too long or leave your seat, the ad automatically stops, and a red frame appears on the screen. Later you can continue to watch when you want. As Spitz pulled out the application, he could easily understand when he was staring at it. And when he looked at the screen again, the advertisement began almost instantly.
I do not like that, people. It may sound relatively innocuous, but there is something different from Orwell. Or Black mirror -sh, if you will. In the episode Black Mirror "Fifteen million dignities", the residents of the society of dystopia are forced to sit in cadres while riding exercise bikes to make money. In their homes, they are subjected to ads that stop when they look away. But if none of this worries you, that's good! Free Movies! PreShow launches through KickStarter and you can learn more about it here.
Cool posts from the web: