Samsung is ready to strike back at Apple’s new iPhone, and its next flagship smartphone, the Galaxy, seems to be coming much earlier than anyone expected.
SamMobile reports that Samsung is “quickly tracking production of the Galaxy S21 in a rather unprecedented way and may even be ready to announce it before the end of the year.” The arrival of Samsung’s flagship in 2021 in 2020 will be a stunning move and will shake up the mobile industry. This can also cause many shoppers to rethink their Christmas upgrade plans.
In more detail, SamMobile explains that sources in Samsung’s home country, South Korea, report that mass production of key components will begin next month. The motivation for this accelerated release is said to be a combination of poor sales from the company’s leading companies in 2020, and this low demand subsequently frees up production lines, allowing Samsung to accelerate its plans.
Needless to say, there is a critical difference between announcing a phone and when it will go on sale. So, even if Samsung announces the successor to the Galaxy S20 (tentatively called both Galaxy S21 and Galaxy S30), it can still arrive by the new year.
However, from a commercial point of view, the release of each annual flagship Galaxy S in March has always been strange. This not only means that Samsung’s flagship is nine months away from the crucial Christmas season, but also gives each new generation Apple iPhone a relatively undisputed first 5-6 months on sale.
Also, since the recently launched Galaxy Note 20 is Samsung’s worst premium smartphone in years, now will be a very good time for the company to change things.
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