It may be time to think twice before cracking an open cold.
Aluminum shortages have been reported to affect the beer industry. This has prompted some brewers to re-scale the variety of brands on sale.
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Molson Coors, Brooklyn Brewery and Karl Strauss have relocated their production from smaller brands in response to the shortage, KITV 4 reports. The companies reportedly took this decision to ensure they had enough cans to keep them their biggest brands.
A strange effect of this, not surprisingly, is that these smaller brands can be harder to find, leading to shortages.
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Various reasons led to this situation. According to KITV 4, beer sold in cans increased from 50 percent in 2010 to 60 percent in 2019. When the coronavirus pandemic hit, people began stocking up on items, including beer. Obviously, buyers prefer to stock up on easily stored boxes, as opposed to bottles.
Beer producers are not the only companies affected by aluminum that may be in short supply. Soda producers are reported to have to make similar cuts to their brands and focus on the most popular flavors.
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Fox News previously reported that when a fan went to Twitter to ask why they had trouble finding Cherry Coke Zero, the company responded, explaining: “We are seeing a greater demand for products consumed at home and taking measures to adapting, working to mitigate the challenge during this unprecedented time. We appreciate your loyalty to our drinks; please know that we work hard to keep the products you love on the shelves. “