As indicated by CNET ultimately looks like a Z or taco holder. You can also fold all the screens together so that you have a form factor that looks more like the phones we are used to, it's just a thick stack of screens.
While it's great to see companies experimenting with new form factors, don't expect this phone to be available anytime soon. It doesn't have a name, an estimated release date, or even a working screen. If these things come into place, the triple-A phone will face challenges that two-way phones have encountered, mainly how to protect the display when the device folds repeatedly.