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Toys & Us plans to return to the United States



Richard Barry, CEO of Tru Kids Brands and former world chief merchandising officer at Toys "R" Us, plans to open at least two Toys "R" Us stores this year, according to a man familiar with the plans Barry.

Tru Kids Brands owners won the Toys "R" Us brand rights last October. They took over other assets and brands of the former company, including Babies "R" Us, Jeffrey Giraff and Imaginarium.

"We will definitely go back in 2019. At least two stores," the man said, "the new stores will be smaller than the old Toys R" Us "and" experimental "stores, the man added. ] Bloomberg for the first time reports on Barry's plans

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"We Have a Significant Interest in Returning the US brand, "Barry told CNN Business earlier this year," We work 24 hours a day, 7 days a week to realize it. "

Barry unfolded his plans for Toys "R" at a recent Las Vegas conference, said Isaac Larian, the billionaire toy maker behind Bratz dolls and Little Tikes toys. "They are considering starting two stores and then going out of there. I hope they are successful, "he said." There is a need for an independent toy chain in the United States, whether it be Toys & Us or something else. "

Laryan tried to buy about 300 toys for" R "toys in the US and Canada last year" R "toys We rejected this offer
Tru Kids stories were dealing with the United States, winning the rights of Toys "R" Us in October The company united with American grocer Kroger to create Jeffrey's Gaming Boxes in 600 stores during the holidays.Thirty-five toys were part of the promotion that included the iconic toys with giraffe "Toys" R. But the company retained 900 stores open in Europe, Asia and the Diya. The new owners plan to open another 70 stores abroad – mostly in Asia – by the end of the year. [19659011]
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