Twitch owned by Amazon, made a small but strategic acquisition designed to improve its search capabilities and better target viewers to accurate content. The company acquires IGDB, an online gaming database (not affiliated with Amazon IMDb), a website dedicated to combining all the necessary gaming information into a comprehensive gaming resource for gamers everywhere. As a result of the acquisition, the IGDB database will now be included in the Twitch search and discovery feature set. However, the IGDB website itself will not be closed.
Founded in 2015 by Christian Fritioff and a small team based in Gothenburg, Sweden. information about each game, such as genre, supported platforms, description, ratings and reviews of members and critics, storyline, game modes, publisher, release dates, characters, and more. You can also find less common details such as how long it will take to play the game in question or the player's perspectives that the game offers, among other things.
And similar to IMDb's mission to organize everything related to the entertainment industry, IGDB allowed voice talent to request their profile on their site, in addition to listing the full credits associated with a title.
To generate revenue, IGDB provided the Developer API which is free to use for smaller stores or $ 99 per month for up to 50K requests. Interested partners (such as ASUS) may contact you for a special pricing request. To date, IGDB has worked with several thousand API users, we understand.
Twitch confirmed the acquisition of TechCrunch in a statement.
" Millions of people come to Twitch every day to find and connect with their favorite streamers and communities and we want to make it easy for people to find what they are looking for," said a spokesman. "IGDB has developed an extensive game database and we are happy to introduce them to help us refine and scale Twitch search and discovery faster."
Terms and conditions were not disclosed, but probably it was a small deal financially.
However, from a strategic point of view, the acquisition is much more influential.
Twitch CEO Emmett Shear spoke publicly about issues related to Twitch's search functionality and how it should be improved on this front.
"We want every place on Twitch to help you find yourself. Today, almost one in three people who come to Twitch use Search to find what they are looking for. Now I will be the first to admit that our search function has not always been the best experience, "Sheare said earlier this year, speaking at TwitchCon Berlin." One wrong letter and your search results may go blank , or direct you to a much different streamer than the one you're looking for. So we'll make the search work so it actually works, "he promised.
In recent weeks, there have been hints that something is happening at IGDB.
In a blog post on August 19, 2019, IGDB announced it was starting "A massive migration of our backend, database and hosting," and said the service "is about to undergo some changes, some temporary and some more permanent." As part of its changes, it has ruled out the ability for users to register or log in. updated their profiles and it switched off its impulse features for news, feeds and recommendations.  Now part of Twitch, IGDB will integrate its free and premium APIs in one free line, clean up other features and migratory infrastructure, its IGDB website will continue to be online.
"Our mission has always been to build the most comprehensive game database in the world. Such a monumental endeavor can be quite challenging when you are a small startup team, "says IGDB's blog." By joining Twitch, we will be able to use their experience, resources and skills, that will allow us to accelerate our progress and deliver Vim version IGDB, which all have always dreamed of. Not only that, our companies share the same culture, core values and passion for games – which makes it a perfect fit, ”the publication said.
This was well-known knowledge of the Twitch industry, previously used by a competing data provider Giantbomb. As often happens, the company may have been in discussions with IGDB for the switch, which led to the acquisition. (The company declined to say how it could happen.) What made IGDB different from other API vendors, such as Mobygames, is that it allows the API to be used commercially, including competing projects, and allows for caching and storage local
The entire 10-person IGDB team will remain based in Sweden, but will report to Twitch through its viewer experience organization.