When it comes to burgers or steaks on your plate, the appearance and taste can be misleading as "meat without meat" and "plant-based meat" get trapped. According to the previous year, according to Nielsen's Insider product. While the alternative meat market could grow to $ 140 billion globally over the next ten years, according to Barclays, this is still a small percentage of the current 1.4 trillion.
Still, the search for alternatives has increased.
The fad or the future of food?
Companies such as Impossible Foods and Beyond Meat ̵
Fast food chains, including Carl Jr. and White Castle, introduced vegetarian burgers in their menus and Burger K ING began to deploy meat-impossible Whoppers at all of their 7,200 places in the United States
In London, the salad and sandwich chain Price and Manger tested vegetarian locations while the co WeWork said it would not rebuild its 6,000 employees for food containing meat.
Then there are movements like "no meat on Monday" that encourage people to take vegetarian diets at the beginning of each week, and "Vegan", a movement that has seen a record 250,000 people engage in
again some critics argue that there is no convincing evidence that alternatives have a better nutritional value than real meat.
"We can not really sell it … as it is necessarily better for you because we do not know," said former US agriculture minister Dan Glickman recently in CNBC's "Quick Money".
"Some people eat it, it certainly will not hurt you, it may be very tasty, but that does not mean it's better for you," he said.
Despite the trend in the meat industry, global meat consumption is still rising, partly due to countries such as China and Brazil, which have grown significantly in recent decades.
The average man in China, for example, switched from eating nine pounds of meat a year in 1961 to 137 pounds a year in 2013 according to The Economist.
"As countries become richer, there is a tendency to eat more meat as a sign of wealth as a sign of this:" I can afford it, "says Lily Ng, Foodie's Chief Executive, Food Magazine and based on Hong
Worldwide average meat consumption has doubled in almost 50 years
However, countries including the United States and the United Kingdom may have reached the so-called "peak of meat "- meaning total meat In addition to this, everyone a retied person in the UK says they have stopped or reduced meat consumption, according to a Waitrose supermarket study.
Pat Brown CEO and founder of Impossible Foods, a startup company that makes plant-based alternatives to look and tastes of meat, expects more customers to reassess meat consumption. "This will be a critical point for five to ten years," he told CNBC.
He wants to see animals removed entirely in the food system by 2035
"Everyone will understand that animals in food technology will disappear soon," he said.