Washington Capitals, the National Hockey League and adidas presented the new retro retro ADIZERO of Capitals Reverse, which the team will wear for selected matches in the 20-21 season.
Video: Jersey of the “Capital” adidas #ReverseRetro
Recreated in the patriotic colors of the flag, the iconic Reverse Retro shirt features a screaming eagle design and will remind fans of the 1997-98 Capital team, which consists of players including Peter Bondra, Olie Kolzig and Calle Johansson. Originally part of the Capitals’ re-brand, which includes a shift to a lighter shade of blue, the patriotic sweater will be made in the current Capitals in red, white and blue. The team initially introduced new logos and uniforms in blue, black and bronze in 1
adidas is working closely with the NHL and each of the league’s 31 teams to design a reverse retro shirt representing unique and historic moments in each club’s history, while refreshing the color and design combination for a whole new presentation. The Adidas Reverse Retro program creates a new formula to show the passion of the fans. The overarching theme of the design during the two-year adidas process was to extract the archive of each team’s T-shirts and team colors, remixing them to create something new and unprecedented. With this in mind, adidas created uniquely different and desirable T-shirts that included inverted team colors.
“We are excited to introduce the Capitals Reverse Retro jersey, which demonstrates a significant era in our team’s history,” said Hunter Lochman, Monumental Sports & Entertainment’s Chief Marketing Officer. “Working closely with adidas and the NHL, our goal was to pay tribute to our 97-98 team by refreshing the design of the shirt and most importantly, following the feedback from our fan base by restoring the iconic Screaming Eagle. We are We are extremely proud of the Capitals Reverse Retro T-shirt and look forward to seeing its debut on ice in the 2020-21 season. “
The reverse retro leotard of Capitals will be available exclusively in the team stores of Capital One Arena and MedStar Capitals Iceplex from December 1, as well as online at shop.monumentalsportsnetwork.com and NHLshop.com. Further details on what equipment will be available and other details will be announced soon. To be the first to receive this additional information on sales of goods, register at WashCaps.com/RetroRelease.
In the 2020-21 season, the capitals will celebrate the retro T-shirt through programming, digital content and honoring the past with a new school feel.