This summer, WeWork was expected to have one of the most popular IPOs so far. But then he filed his S-1 papers and everything fell apart.
The S-1 itself was a journey – it began with the phrase "We dedicate this to our energy", revealed innumerable ways that its own CEO Adam Neumann was a risk factor and outlined a succession plan that, if something had happened with Neumann, let his wife or family trustee choose a new CEO. The IPO collapsed shortly after. Then Neumann's wild profile appeared, with a story of how he had once brought to Israel a private box full of weeds. Under constant criticism, Neumann eventually gave up ̵
All this happened in just over two months. Now SoftBank is trying to take the tracks from WeWork and move on – and that can be a difficult road ahead. Follow all 2019 soap opera company updates here.